Hong Kong, October 2025 – ZFX, the global multi-asset broker and part of Zeal Group, is set to participate in the upcoming iFX EXPO Asia 2025 in Hong Kong, underlining its unwavering commitment to the Asia market.
ZFX’s Chief Marketing Officer, Afshin Setoudeh, will take to the stage with two thought-provoking panel sessions that address some of the most pressing questions shaping the financial markets: how will we navigate an AI-centric future, as well as metal trading in the age of crypto.
ZFX's Commitment to the Asia Market
Hong Kong continues to position itself as a global hub for digital assets and fintech regulation, making it a natural stage for ZFX to connect with industry peers, clients, and partners. With rising interest in precious metals, AI-driven trading tools, and tokenised assets, ZFX aims to showcase its innovation in delivering secure, transparent, and scalable trading experiences.
“As one of the most dynamic regions for financial innovation, Asia is critical to ZFX’s growth strategy,” said Setoudeh. “Events like iFX Expo allow us to engage directly with market participants and demonstrate how ZFX is empowering traders to navigate the intersection of traditional and digital finance.”
Throughout the event, ZFX will welcome attendees at Booth No 1, where the team will:
- Showcase ZFX’s multi-asset platform and liquidity solutions.
- Demonstrate tools designed to enhance trader confidence and resilience.
- Explore partnership opportunities with brokers, fintechs, and institutional players across Asia.
Visitors can also learn more about ZFX’s mission to blend transparent pricing, secure infrastructures, and continuous trader education.
iFX EXPO Asia 2025, which takes place 26–28 October 2025, will gather leading brokers, fintech providers, liquidity specialists, and institutional players from across Asia and beyond.

About Zeal Group / ZFX
Zeal group of companies (collectively Zeal Group) is a business portfolio comprising regulated financial institutions (trading as ZFX) and fintech companies specializing in multi-asset liquidity solutions in regulated markets backed by proprietary technology, with a presence in all major global locations.
Founded by a group of veteran traders with decades-long experience in the industry, who not only share appreciation for the complexity the world of financial trading itself may present, but also have the expertise and commitment to change the industry for the better, ZFX has set its goal to deliver the next level of multi-asset trading services to retail and institutional investors alike.
Learn more at www.zfx.com.